Last updated on November 11, 2020
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I had a vision that every mother and baby needed this food and I felt a responsability.
Jennifer Carlson, CEO of Baby Gourmet Inc.
LISTEN TO THIS EPISODE!
Apple Podcasts ( leave a review HERE) / Spotify / Soundcloud / Stitcher
What You’ll Learn In This Episode:
0-5:15 Intro
5:30 Jennifer’s Garden
6:10 How her mother inspired her growing up
8:00 Nurturing an entrepreneurial & creative child
10:20 Dad, what should I do? Finding what she was meant to do
10:50 Her thoughts about working in a job that only pays the bills
13:00 Tears of Joy
13:50 What happens when she starts feeding her daughter baby food
15:35 Learning all about organic baby food & baby puree made from scratch
16:10 Eating baby food & family meals
17:40 Experimenting while making baby food & new baby recipes & tips for meat purees for babies
19:50 Moms that buy baby purees at the store
21:20 How mom groups asked her to make them baby purees.
23:15 Opening her first booth at the farmer’s market & the long hours of prep
25:00 Hiring her mother’s friends to help make the baby purees
26:15 Who took care of her babies while she was building her business.
27:25 What kept her energized during the early years of motherhood & starting a business.
28:10 Choosing to expand her local business to mass-market.
29:25 Why she decided on baby purees in pouches instead of jars
30:25 Her risky decision to close her store at the farmer’s market & advice for other entrepreneurs
33:30 Finding the right investors to invest in a mom in business
36:30 How she is maintaining high quality organic ingredients in all of their products.
38:50 Where Baby Gourmet products are manufactured
39:20 Keeping a lean team at their Baby Gourmet head office in Calgary, Alberta
41:00 What keeps you inspired and innovating new products?
43:00 Her cookbook ‘Growing Up Gourmet’ & how to make a meal and also make it baby friendly.
44:00 How you can make baby purees tasty & manageable at home
45:15 Her teenager’s food habits
46:00 How she balanced her family time and growing her business.
47:00 The importance of talking to your kids early on about being a working mom.
47:25 Self Care as a working mom
48:20 Being a good enough mother & eating cereal for supper
49:15 How she is giving back to mothers, babies and infants with ‘Heart of Baby Gourmet’
50:55 A few Freshly Squeezed Questions to get to know Jennifer Carlson
52:00 How you can connect with Jennifer or Baby Gourmet
52:20 My last question ‘keeping motherhood inspired’ what keeps her energized and inspired on her mom journey?
Connect With Our Guest:
- Website – Baby Gourmet
- Facebook – Baby Gourmet
- Instagram – Baby Gourmet
- Facebook – Jennifer Carlson
- Instagram – Jennifer Carlson
Ressources Mentioned In This Episode:
- Jennifer’s Cookbook : Growing Up Gourmet: 125 healthy meals for everbody and every baby
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